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Nicole Bowman
Vice President, Marketing & Communications at International Association of Exhibitions & Events
Nicole Bowman is a skilled individual known for her expertise in marketing and communications. With a Master of Business Administration (M.B.A.) in Business Administration with a focus on Marketing Management from The University of Texas at Dallas, and a Bachelor's degree in Marketing from Naveen Jindal School of Management, UT Dallas, Nicole has a solid educational background to support her professional career.
Currently serving as the Vice President of Marketing & Communications at the International Association of Exhibitions and Events (IAEE), Nicole is responsible for overseeing the development and management of marketing functions within IAEE, its subsidiaries, staff, and governing structure. Her role involves creating and executing strategic marketing plans for various IAEE initiatives such as chapter relations, membership, councils, and advocacy programs.
Prior to her current position, Nicole held the role of Senior Marketing Manager at the Global Semiconductor Alliance, where she gained valuable experience in marketing strategies and communications. Before that, she contributed to the success of the Starkey Hearing Foundation as a Marketing Manager, showcasing her diverse skill set and adaptability in different organizational settings.