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    Nicolas Halftermeyer

    Communications & Product Branding Director at SoftBank Robotics Europe

    Nicolas Halftermeyer is a seasoned professional with over 20 years of experience in digital and high-tech marketing. He has a proven track record in online videos, leveraging both organic strategies and influencer collaborations to achieve viral success. His expertise extends to strong analytical skills encompassing CRM and business intelligence. Known for fostering a culture of innovation, Nicolas thrives on leading his team to 'Think Different.' He specializes in pioneering 'World's first' co-innovations with start-ups and tech giants like GAFAM. His contributions have been recognized with accolades such as being named one of the 'Top 10 CMOs of the year' by Marketing magazine French edition in 2015.

    Nicolas pursued his education at HEC Montréal and ESC Amiens, laying a solid foundation for his professional journey.

    Throughout his career, Nicolas has held key roles in prestigious organizations, including serving as the Communications & Product Branding Director at SoftBank Robotics Europe. Prior to this, he excelled as the Senior Vice President of Marketing & Digital at Xilam Animation and as the Chief Marketing Officer at Parrot. His experience also includes leadership positions such as Head of digital marketing & e-commerce at Parrot, Marketing manager at Lastminute.com, Marketing manager at Glowria (Video Futur), VP of Marketing at Voxmobili, and e-Business Manager Europe at Business Objects (SAP). Additionally, he started his career as an Assistant to the CEO and marketing product manager at Netgem, and his early exposure in marketing began as a Marketing trainee at Apple.

    Nicolas Halftermeyer
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    Location

    Paris, Île-de-France, France