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Nicolas Galang
Programmatic Partnership Operations Manager at LiveIntent, Inc.
Professional Background
Nicolas Galang is a dedicated and innovative professional in the realm of digital advertising and programmatic media. He has established a robust career by leveraging his academic training in Public Affairs from Baruch College and a wealth of experience across several highly regarded firms within the marketing and digital media landscape. Currently, Nicolas holds the position of Programmatic Partnership Operations Manager at LiveIntent, Inc., where he spearheads initiatives that optimize programmatic advertising operations and analytics. His expertise in navigating complex digital media ecosystems has made significant contributions to the effectiveness of programmatic marketing campaigns.
In his previous roles, Nicolas demonstrated remarkable versatility and insight. He served as a Programmatic Trader at Mediahub Worldwide, where his analytic skills were critical in executing effective programmatic strategies to drive client success. Additionally, as a Strategist for Private Marketplaces at Hearts & Science, he played a pivotal role in designing and managing advertising solutions tailored to meet specific client needs, enhancing the overall performance of campaigns.
Nicolas's journey in digital media began with foundational roles that equipped him with essential skills in analytics and strategic planning. He started as an Analyst at Neo@Ogilvy, where his analytical prowess allowed him to extract meaningful insights from data to inform campaign strategies. He further honed his skills during a Digital Media Planning Internship at the same organization, where he gained firsthand experience in crafting and executing media plans.
His background also includes valuable internship experiences across various organizations that helped shape his expertise in digital marketing. At Starcom, he worked as a Programmatic & DMP Intern, focusing on data management platforms and programmatic solutions which laid the groundwork for his future roles. Further enriching his understanding of the industry's inner workings, he interned with the Human Services Council of New York in Government & External Relations, where he gained insight into the intersection of public policy and community-focused initiatives.
Additionally, Nicolas contributed to the American Red Cross Greater New York as a Community Preparedness Intern, where he was involved in increasing community awareness and readiness for emergencies, showcasing his commitment to societal betterment. He also held a position as an Ad Operations Intern at Digilant and as a Marketing Intern at Roomi, which allowed him to broaden his skill set and understand various facets of marketing and operational frameworks.
Education and Achievements
Nicolas Galang earned his Bachelor’s degree in Public Affairs at Baruch College, a prestigious institution known for its focus on preparing students for careers in public service and policy. His educational background not only provided him a solid grounding in understanding public policy but also honed his analytical and operational skills, vital for his successful career in the media industry. The knowledge and insights gained through his education have been instrumental in shaping his approach to programmatic advertising, enabling him to strategically navigate the complexities of media buying and advertising technology.
Throughout his career, Nicolas has demonstrated a commitment to excellence and innovation. His journey from intern roles to managerial positions reflects his relentless drive for personal and professional growth within the fast-evolving digital arena. He has cultivated a strong professional network and developed expertise that is highly sought after in the digital media landscape.
Achievements
Nicolas's career is marked by several notable achievements that underscore his capabilities and commitment to the field of digital marketing. As the Programmatic Partnership Operations Manager at LiveIntent, he has led efforts that significantly improved operational efficiencies and enhanced the overall performance of digital partnerships. His ability to translate complex data into actionable insights has empowered teams to achieve and exceed their advertising goals.
While at Mediahub Worldwide, Nicolas excelled as a Programmatic Trader, where he successfully implemented programmatic strategies that resulted in increased market reach and improved ROI for clients. His work as a Strategist at Hearts & Science further solidified his reputation as a thought leader in the programmatic space, where his strategic acumen drove multiple successful advertising campaigns.
Nicolas's diverse skill set has enabled him to adapt to different roles and responsibilities, showcasing his versatility and resilience in a competitive industry. His contributions across various internships were foundational to his professional development, allowing him to accumulate rich insights into the ever-changing landscape of digital media and marketing.
In summary, Nicolas Galang is a dynamic and seasoned professional whose career reflects a blend of strategic insight, operational expertise, and an unwavering commitment to driving digital marketing success. With his educational foundation and robust experience, he stands out as a valuable asset in the world of programmatic advertising and digital media. Nicolas continues to pave the way for innovative advertising solutions that resonate with contemporary audiences and drive impactful results for clients.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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