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Nick Sutton
Nick Sutton is a prominent British journalist who currently serves as the Director of Platforms at Sky News. Here's a comprehensive overview of his professional journey:
Professional Background
Early Career at BBC: Nick Sutton had an extensive 23-year career at BBC News from 1996 to 2019, where he held several significant roles:
- Editor of The World at One
- Output editor of Newsnight
- Output editor of the Today programme
- Output editor of BBC News at Ten
- Executive News Editor (Digital)
Transition to Sky News
In 2020, Sutton joined Sky News as Head of Digital Output, bringing his extensive digital media expertise. He quickly made an impact by:
- Modernizing Sky News' digital output
- Embracing social media in news reporting
- Leading digital teams across various platforms12
Recent Promotion
In August 2024, Sutton was promoted to Director of Platforms at Sky News. In this role, he is responsible for:
- Overseeing output across digital, TV, and audio platforms
- Driving quality and consistency of content
- Cross-platform promotion123
Notable Achievements
- Created the popular #tomorrowspaperstoday hashtag on Twitter while at BBC
- Ranked 47th in Sunday Times Magazine's 'Top 50 People to Follow on Twitter' in 2013
- Helped Sky News become one of the biggest digital news players in the UK12
Current Digital Performance
Under Sutton's leadership, Sky News has seen significant digital growth:
- 37.6 million digital audience in July 2024
- 197 million website visits
- 668 million page views
- 6.3 million followers on TikTok1
Highlights
Aug 9 · responsesource.com
Promotion for Nick Sutton at Sky News - ResponseSource
Aug 8 · pressgazette.co.uk
Sky News promotes Nick Sutton to director of platforms - Press Gazette
Jun 11 · x.com
Nick Sutton (@suttonnick) / X