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Nick Rhoads
Co-Founder & Managing Partner at Heritage Partners Group
Nick Rhoads is the Co-Founder and Managing Partner of Heritage Partners Group, a company he formed in 2016 with his business partner Nate Hamilton.1 Prior to founding Heritage Partners Group, Rhoads had a successful career on Wall Street as an investment banker.1
Career Transition
In 2016, Rhoads made a significant career change by leaving his high-profile position in the financial sector to pursue entrepreneurship.1 This transition was driven by an "entrepreneurial itch" and a desire to build something long-term.1
Wendy's Franchise
A major part of Rhoads' business venture with Heritage Partners Group involves Wendy's franchises:
- The company acquired 19 existing Wendy's restaurants.1
- They opened a new Wendy's location in Ardmore, Oklahoma in 2018.1
- Plans were made to open additional restaurants in North Texas.1
Background and Education
Rhoads' background includes:
- Education at Columbia Business School.2
- A decade of experience in the financial industry before starting Heritage Partners Group.1
- Influence from his father's work in the Quick Serve Restaurant industry, which partly inspired his move into franchising.1
Business Philosophy
Rhoads and his partners chose to work with Wendy's due to:
- The brand's 50-year history and reputation for quality.1
- Alignment with their personal value systems.1
- A desire to build something with long-term potential.1
Nick Rhoads continues to lead Heritage Partners Group, focusing on partnering with enduring consumer brands to build and grow durable businesses.3