Wagner College

Insights Lead at Redesign Health

Responsible for leading all primary research across the organization, leveraging both qualitative and quantitative methodologies to uncover insights on healthcare domains and support due diligence of portfolio investments.
Manage a proprietary expert network of 600+ healthcare advisors, focused on facilitating matches within our ecosystem, recruiting new advisors and retaining experts.
Acting as the talent director for end-to-end executive board member hiring. Optimized research diligence process through a focus on cross-functional operations. Leading market traction initiatives for our portfolio companies.

Redesign Health

Vice President, Venture Insights

Senior Director, Venture Insights

Director, Venture Insights

Designing and executing innovative quantitative and qualitative research to support the objectives of the Studio as well as our portfolio companies
Working across all stages of the research cycle from framing, researching, to sense-making 
Collaborating closely with cross-functional partners and building strong relationships with our portfolio companies  (e.g., Product, Product Marketing, Director of New Ventures, etc)

Insights Lead

Lead all end-to-end custom research across the organization
Provide post-event analysis for Superfly events
Lead creative testing around logo, name development
Support event development from idea to execution
Perform end to end pricing analysis for multiple ticket types (GA, VIP, Premium)
Provide insights to marketing, corporate development, creative and business development where applicable
Provide strategic support to executive team on company wide initiatives

Superfly

Senior Manager, Consumer Insights

Managing a consumer ethnography for multiple Foot Inc. banners
Executing concept testing for new Foot inc. programs via remote moderated interviews
Surveying consumers post event to optimize future initiatives 
Conducting remote user testing to assess how logos and designs translate to consumers

Foot Locker

Consumer Research Manager

Partner with product managers  and designers to identify highest impact areas of research
Support business stakeholders within the product, editorial and executive teams
Target surveys on NBC digital properties (NBC News, MSNBC, TODAY)
Define, plan, conduct and analyze user research to validate designs and support new product development
Communicate findings and recommendations in compelling ways (slides, audio & video clips)
Build, plan and launch un-moderated UX research
Recruit and vet respondents for in-person and remote moderated user testing

NBC News

Assistant Manager, Digital Insights

Vevo

Consumer Insights Senior Analyst

Segmentation development and analysis
Analyze consumer sentiment and engagement around video content
Vet, manage, and work with vendors to field and analyze studies for company objectives
Provide research and reporting on key demographics within our user base
Create study guides for focus groups and in-depth interviews, moderating key studies
Create compelling narratives to represent the consumer voice
Execute UX research on our products, presenting the findings to product, content, & marketing teams
Write, launch, analyze, and present survey results on industry topics and Vevo events
Manage a survey portal of Vevo users, executing various weekly and monthly engagements
Analyze video metrics through Google Analytics & Looker, concentrating on trending content
Creating social media listening monitors to track sentiment on industry tent poles and culturally relevant topics

Consumer Insights Analyst

Overall administrative support to both the MTV2 and LOGOTV consumer/digital marketing departments, Schedule meetings and events for the department Vice President, Manage/organize samples and premium inventory, Compile and create documents outlining media plans, Manage department Vice President's expense reports, Perform daily administrative tasks.

Viacom

Consumer Marketing Assistant

Assisting the Consumer Marketing team with daily projects and assignments, Assisting Consumer and Digital Marketing teams with strategic planning and implementation for MTV2 franchises (Show premiere’s, launches, etc), Brainstorming ideas and marketing strategies for various shows, Completing a semester long project centered around the MTV2/U brand

Consumer Marketing Intern

Research media platforms and cultural hotspots of target audiences per show, Facilitate the purchasing of advertising space from various news and media organizations, Review season settlement reports for errors or miscalculations, Write artist descriptions for Dizzy’s Club Coca-Cola, Connect with potential donors for audience development campaign, Aid in Festival promotions directly relating to audience development.

Jazz at Lincoln Center

Concert Marketing Intern

Photograph Products, upload, and Photoshop© images (crop, color correct, touch up) for websites and design boards, Research for furniture/decorations and compile them onto design boards, Create Maps using Adobe© InDesign©, Label and pinpoint locations, Modify Architectural floor plans using Adobe© Illustrator©.

Cro2design

Design Assistant

Oversaw the 5th floor of Parker Towers Hall, Enforced school policies and documented violations, Facilitated campus procedures such as room checks, fire drills, and RA selection, Certified Safe Zone volunteer/Trained in LGBTQ awareness, Maintained a floor budget every semester, Completed a required amount of programming for the community that was both social and educational.

Nicholas Troisi