Neysa Smith
Neysa Smith is a highly accomplished professional with a background in business administration and extensive experience in digital media management.
She studied Bachelor of Business Administration (BBA) at Pace University's Lubin School of Business, equipping her with a strong academic foundation for her career.
Currently, Neysa holds the position of Senior Digital Media Manager at Lord Jones, where she demonstrates her expertise in digital media strategy and implementation.
Prior to her role at Lord Jones, Neysa Smith served as the Senior Manager of Media Planning & Strategy at Hourglass Cosmetics, showcasing her leadership and strategic skills.
Her career journey includes significant roles at reputable organizations like The Estée Lauder Companies Inc., OMD USA, Media Storm, RAPP, and Pace University.
During her time at The Estée Lauder Companies Inc., Neysa contributed as the Manager of Clinique North America Digital Marketing, honing her marketing and digital communication skills.
Moreover, her experience as the Associate Director of Digital Investment at OMD USA underscored her proficiency in digital media buying and investment strategies.
Neysa also held key positions at OMD USA, starting as a Strategist and progressing to the role of Supervisor, which highlights her career advancement and expertise.
Her early professional experiences as an Associate Digital Media Planner at Media Storm and a Project Management Intern at RAPP provided her with a diverse skill set and industry knowledge.
Additionally, Neysa Smith actively participated as an AAF Advertising Team Member during her time at Pace University, showcasing her enthusiasm for the advertising field.
Overall, Neysa Smith's rich background and varied experiences have shaped her into a well-rounded professional with a deep understanding of digital media management and strategic planning.
