Nathalie Pannetier

Nathalie Pannetier is an accomplished global senior executive with extensive experience in integrated marketing, communications, and media.12 She currently holds the position of Business Partner and Member of the Executive Committee at UM PARIS, where she shares responsibility for the agency's clients.5

Career Highlights

Pannetier has a diverse international background, having worked across multiple continents including London, Mexico City, Miami, and New York before settling in Paris.2 Her professional journey includes several notable roles:

• Lecturer in International Sustainable Marketing
• Global Operations Director
• Senior Partner and Senior Global Director
• Senior Partner for Latin America1

Expertise and Focus

Nathalie Pannetier specializes in:

• Integrated marketing
• Communications
• Media strategies
• Responsible marketing4

She is known for her emphasis on pursuing noble purposes and placing employees at the center of business operations, which she considers key factors for success.3

Current Role

At UM PARIS, Pannetier is part of the agency's strengthened senior management team. As a Business Partner, she is responsible for overseeing client relationships and contributing to the agency's growth strategy.5 This aligns with UM's ambitious plans, as the agency aims to double in size over the next two years under the leadership of Thomas Jamet.5

Pannetier's international experience and expertise in sustainable marketing make her a valuable asset in today's business environment, where companies are increasingly focused on sustainability and responsible business practices.4