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    Natasha Berthiaume

    Brand Specialist - Marketer - Strategist

    Natasha Berthiaume is a senior brand and marketing leader with over 9 years of experience in helping international B2B and D2C brands effectively engage with their audience. She currently holds the position of Head of Brand at Hometree.13 Previously, she worked as a Brand Manager at Tails.com, a pet food company.3

    Natasha's expertise includes:

    • Brand guardianship and strategy
    • Campaign management across various channels (TV, radio, digital, influencer marketing)
    • Creative briefing and project management
    • Copywriting and market research
    • New product development and budget management

    She holds a BA Honours in English Studies from the University of Nottingham. Her career history includes roles such as:

    • Senior Brand Manager at MOO
    • Brand & Advertising Campaign Manager at TUI
    • Content Executive at villarenters.com
    • Marketing Intern at Wax Communications

    As of January 23, 2025, Natasha's LinkedIn profile indicates that she has moved on to a new role as Marketing Director at IMA Financial Group.2

    Natasha has praised the work of JBH, a PR agency, stating: "We love working with JBH – super proactive with their reactive link-building throughout the winter season driving high quality links for our brand. They're also a delight to work with, which is super important to us."13

    Highlights

    Dec 11 · careers.tails.com
    Procurement Manager - Indirects - Tails.com career site
    Oct 21 · jbh.co.uk
    SEO Agency Manchester & London | Proven SEO Services - JBH
    Oct 19 · Express
    'Best' budget remedies to clear condensation from windows and doors - 'massively helps!' - Express
    'Best' budget remedies to clear condensation from windows and doors - 'massively helps!' - Express
    What is the role of a Brand Manager? - Job Description
    Apr 1 · The Drum
    Creative Works | Moo: Let's Get Physical by Mr President - The Drum
    Creative Works | Moo: Let's Get Physical by Mr President - The Drum

    Related Questions

    What are some of Natasha Berthiaume's most successful brand management campaigns?
    How did Natasha Berthiaume transition from Tails.com to Hometree?
    What specific strategies does Natasha Berthiaume use for brand positioning?
    Can you provide examples of Natasha Berthiaume's work in influencer marketing?
    What challenges has Natasha Berthiaume faced in her brand management career?
    Natasha Berthiaume
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    Natasha Berthiaume, photo 2
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    Location

    London, England, United Kingdom