Natasha Berthiaume

Natasha Berthiaume is a senior brand and marketing leader with over 9 years of experience in helping international B2B and D2C brands effectively engage with their audience. She currently holds the position of Head of Brand at Hometree.13 Previously, she worked as a Brand Manager at Tails.com, a pet food company.3

Natasha's expertise includes:

• Brand guardianship and strategy
• Campaign management across various channels (TV, radio, digital, influencer marketing)
• Creative briefing and project management
• Copywriting and market research
• New product development and budget management

She holds a BA Honours in English Studies from the University of Nottingham. Her career history includes roles such as:

• Senior Brand Manager at MOO
• Brand & Advertising Campaign Manager at TUI
• Content Executive at villarenters.com
• Marketing Intern at Wax Communications

As of January 23, 2025, Natasha's LinkedIn profile indicates that she has moved on to a new role as Marketing Director at IMA Financial Group.2

Natasha has praised the work of JBH, a PR agency, stating: "We love working with JBH – super proactive with their reactive link-building throughout the winter season driving high quality links for our brand. They're also a delight to work with, which is super important to us."13