Natalie Vander Vorst

Natalie Vander Vorst is a seasoned professional in the marketing and consulting industry, currently serving as the Managing Partner of Kantar's consulting practice in the UK.23 She joined Kantar in September 2022, taking on the leadership role of their 150-strong consulting team.4

Career Background

Prior to joining Kantar, Natalie had a notable career in the advertising and marketing sector:

• She worked at Publicis, a prominent advertising agency, before moving to Kantar.3
• Natalie has experience working on major advertising campaigns, where she demonstrated expertise in business strategies and consumer understanding.1

Role at Kantar

As Managing Partner of Kantar's consulting practice, Natalie's responsibilities include:

• Leading the UK consulting team, which advises brands on commercial and marketing growth strategies.3
• Focusing on key areas such as demand generation, brand and creative positioning, sustainability, and retail optimization.5

Expertise and Impact

Natalie is recognized for her insights and leadership in the industry:

• She emphasizes the importance of diversity of thought within organizations to improve performance.6
• Her expertise spans across business strategies, consumer understanding, and marketing growth strategies.13

Natalie Vander Vorst's LinkedIn profile can be found under the username natalie-vander-vorst-7956031, where she shares updates about her professional journey and insights into the consulting industry.4