Natalie Peters

Natalie Peters is the founder and CEO of Sky Society, an educational media company focused on helping women start careers in marketing.12 Here are some key details about Natalie and her work:

Background and Mission

Natalie Peters is a marketing career expert who founded Sky Society with the mission of helping diverse women launch successful careers in marketing.1 She was motivated by her own struggles trying to secure internships and jobs in college, which led her to create more efficient pathways for women to gain practical marketing skills.3

Sky Society

Sky Society is best known for creating the Sky Accelerator, which is described as the first digital marketing bootcamp designed to help unemployed women get their first full-time marketing job after college.1 The company takes an experience-first approach, focusing on providing practical skills rather than just education.2

Achievements and Initiatives

• Natalie hosts one of the top marketing career podcasts called "The Marketing Girly Podcast".16
• She runs a fast-growing LinkedIn group for women in marketing called "Sky Society Women in Marketing" with over 13,000 members.12
• Sky Society's Accelerator Program has a reported 97% hire rate for graduates who follow Natalie's job search methodology.2

Philosophy and Approach

Natalie emphasizes the importance of gaining real-world experience over traditional education alone. She believes in:

• Focusing on collecting experiences to determine career paths.1
• Helping women avoid the anxiety and stress of feeling underqualified for entry-level marketing jobs.2
• Adapting to industry changes by continuously updating Sky Society's curriculum.3

Natalie Peters is based in Austin, TX, and her LinkedIn username is petersnatalie.45 Through Sky Society, she continues to work towards making young, female marketing leaders the norm in the industry.2