Natalie Franke

Natalie Franke is a multifaceted professional with a diverse background in community building, marketing, and entrepreneurship. She currently serves as the Head of Community at Flodesk, a role she assumed in September 2023.13 In this position, she leads a team responsible for social media, content creation, affiliate partnerships, and community strategies, with the goal of helping small business owners succeed through effective design.1

Career Highlights

Flodesk and HoneyBook: Natalie's journey with Flodesk began in August 2019 as an advisor before transitioning to her current leadership role.1 Prior to joining Flodesk full-time, she held significant positions at HoneyBook, including:

• Chief Evangelist (May 2022 - September 2023)
• Head of Community (October 2015 - May 2022)1

Entrepreneurial Ventures: Natalie co-founded the Rising Tide Society in June 2015, an organization she was involved with for over 8 years.1 She also served as the Editor in Chief of Bayside Bride from May 2011 to May 2016.1

Education and Achievements

Natalie graduated magna cum laude from the University of Pennsylvania with a Bachelor of Arts in Visual Studies, focusing on Visual Neuroscience and the Psychology of Seeing.1 Her innovative work has earned her recognition, including:

• Named one of the Top 50 Innovators Changing the South by Southern Living Magazine in April 2016
• Two-time finalist for Woman of the Year by SalesForce + The Hustle in June 20181

Additional Information

Natalie is also a USA Today bestselling author and describes herself as a "mama bear for small businesses".12 Her passion for community building and supporting entrepreneurs is evident throughout her career trajectory and current role at Flodesk.