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Naomi Martin
Senior Manager - Channel Planning & Performance at Bank of Ireland
Naomi Martin is an accomplished digital marketing leader with over 12 years of experience in financial services, retail, and recruitment sectors.
She is skilled in multi-channel strategy development, data-driven decision-making, digital strategy, and tactical execution, with a proven track record of enhancing marketing performance.
Naomi is an effective communicator with the ability to influence stakeholders within matrix organizations to drive collaboration and achieve results.
She holds a Leaving Certificate from the Institute of Education, Leeson Street, Dublin 2, a BA in Business, Economics, and Marketing from Trinity College Dublin, and has studied at Loreto Foxrock.
Naomi has held leadership roles such as Senior Channel Planning Manager and Digital Demand Generation Manager at Bank of Ireland, demonstrating her expertise in marketing management.
She has also worked in digital marketing roles at reputable companies like Arnotts, 123.ie, and Robert Walters, where she showcased her skills in digital marketing strategy and execution.
Naomi Martin is a two-time recipient of the All Ireland Marketing Award in 2014 and 2015 for her outstanding contributions to the field.
With a data-driven mindset and experience in assessing marketing ROI through various models, Naomi excels in making strategic decisions to optimize marketing performance across diverse industries.
