Connectd NED Academy

University of Brighton

The Manchester Metropolitan University

Cheadle Hulme School

Vice President, Communications

I work with founders, executive teams and boards to establish and deliver corporate and brand communications strategies for SME technology businesses. Together with senior leaders within organisations, I help businesses to; 

-Build corporate and brand communications strategies and then roll out impactful and measurable programmes to deliver, ensuring companies' brands and reputations are protected and promoted
-Prepare for major communications moments, from change of leadership, IPO, other major fundraising moments and other corporate change events
-Create compelling narratives and identify the right storytelling opportunities which enhance awareness and understanding of their businesses
-Establish the processes, teams and external partners necessary to deliver and execute communications programmes, across multiple time zones, countries and languages
-Nurture relationships with all main stakeholders including internally with teams to ensure communications functions become the trusted guardians and go-to partners inside organisations
-Prepare for crises and issues, enabling controversial and topical topics to be managed and where appropriate, proactively occupying the narrative territory across owned and earned channels

Freelance

Corporate Communications Consultancy Services for Scaling Founder-Led Tech

Skills: Strategic Thinking · C-Level Communications · Communications Planning · Communications Strategy · Crisis Communications · Leadership · Media Coverage · Corporate Communications · Storytelling · Public Relations · Critical Thinking · Business Strategy · Coaching

OneFootball

Vice President Communications

All aspects of communications with a special focus on corporate and financial communications strategy, preparation for ITF/ IPO, issues management and communications planning, CSR strategy and reporting, brand and product PR and internal communications strategy and delivery.

WeTransfer

Corporate & Internal Communications, CSR, Brand & Product (Contract)

As a consultant, I’m working with rapidly scaling purpose-led businesses on all aspects of communications, with a special focus on (i) corporate and financial communications strategy, (ii) brand strategy and communications planning, (iii) agency selection and onboarding and (iv) communications team recruitment.

Self-employed

Corporate Communications Strategy, Consultancy Services for Scaling Founder-Led Tech

-Internal communications lead, embedding values-led processes and practices into multi-site, multi-territory, fast growth tech business

-Sustainability lead, developing and establishing 5 year sustainability roadmap to take global manufacturing business to 2025

-Corporate and consumer communications lead, promoting and protecting global brand across multiple territories

Global Director of Corporate Affairs (Internal Comms, Corporate PR, Sustainability)

I am responsible for telling the MOO story around the world though public relations, social media and content creation on our owned and earned channels. 

Since joining in 2015, I've defined, developed and lead the delivery of MOO's fantastic brand narrative, ensuring consistent messages are relayed to global stakeholders, media audiences, prospective consumers as well as our wonderful loyal customers and fans. 

Our social media channels, our blog and our MOOsletter reach over 2 million people regularly. 

There's so much to say about this extraordinary business, unique customer and audience profile, exemplary customer service and the way MOO has created a reputation for simply the greatest design alongside break-through technology. 

I've built on this organically grown reputation by developing best practice, a strategic framework, agency and internal teams and ensuring all internal stakeholders are inspired, guided and coached on how to maximise every opportunity to communicate MOO's story around the world.... with the support of a fabulous, loyal and hardworking team based in 3 locations across the US and the UK.


About MOO

MOO is an award-winning online print and design business. We are passionate about great design and the difference it can make to our customers and the world. Founded in 2004, MOO aims to disrupt the $900 billion global print industry by combining the values of professional design with the accessibility and reach of the web: making great design available to all.

MOO has leveraged modern design, technical innovation and social media to achieve rapid annual growth and a global reach since launch. With a product range spanning business stationery and promotional material,  MOO serves hundreds of thousands of customers in almost 200 countries.

Director of Communications, Global (PR, Content & Social)

Skills: Strategic Thinking · Communications Planning · Leadership · Critical Thinking · Business Strategy · Coaching

Best Beginnings (charity)

Trustee

I'm thrilled to have added the incredibly exciting, disruptive digital print business MOO to my portfolio of project work and working with MOO's super talented team across the US and the UK.

Specifically I've been spearheading international communications around the launch of Business Cards+ and Paper+, as MOO launches NFC enabled business cards and supporting online platform Paper+. 

Over 2 years in development, MOO now offers customers a whole digital world, bringing together print with the web, and making paper more useful than it's ever been.

Interim International PR Lead

I spend part of my week with Fold7, working with them on new and existing business, helping to carve out earned media strategies and creative tactics... as well as helping the Fold7 team to tell their incredible success story far and wide in marketing and national media.

Fold7

Senior PR & Integrated Communications Consultant

I'm working as a freelance communications consultant for an excitingly diverse range of companies and briefs including;

Gumtree: Working as an external communications consultant to Gumtree, the UK's no. 1 classifieds site. Helping the team and agencies shape their communications planning and delivery.

Nordeus: Advising this exciting, bootstrapped business, to help them identify the right PR & Social Media support within the business and from the right pan European communications agencies.

Moo: Interim PR lead, I'm thrilled to be adding the incredibly exciting, disruptive digital print business Moo to my portfolio of project work and working with Moo's super talented team across the US and the UK.

Fold7: The Cannes Lions Award Winning, incredibly creative & brilliantly strategic minds at Fold7 have asked me to help them put an earned media spin on their already exceptional owned media work. Fold7 is The Drum's No. 1 mid sized creative agency and helping them to deliver integrated PR expertise alongside their superior knowledge in the owned media space is so far proving fruitful and enjoyable.

Ripjar: ripjar.com is a pretty special online data analysis platform to help brands and organisations listen, analyse and measure the data that matters to them. With some unique visualisation tools and a nifty influencer tracking rating system, ripjar's team of techy James Bond's developed their expertise working for the UK Government. I reckon most comms teams will find that ripjar's deeper and more flexible platform will help them save time and money, measuring only what matters and I've been helping them get there.

FFT: I've been helping this leading food sustainability business assess its agency PR requirements, refine its PR brief and find a new PR agency partner to take its communications to the next stage across corporate, B2B, consumer PR and social media.

Senior freelance PR and Integrated Communications Expert

Freelance Consultant

The Kilfinan Group is a group of senior business people who provide free and informal mentoring to charity chief executives.
As mentors, we volunteer our time, offering our extensive business experience and each bring a range of skills, perspectives and interests.
The Group was founded by Nicholas Ferguson, Chairman of BSkyB plc, in 2003.  It now has eight ‘Chapters’ and around 150 members. Five Chapters are based in London, two in Scotland and one in Northern Ireland.

Kilfinan Group

Mentor

Managing Director for the consumer and integrated consumer communications work for this fully integrated communications agency, delivering consumer PR, digital and social media, corporate reputation management, public affairs, brand consultancy, corporate reporting and employee engagement. I sat on the management board for this newly formed merger of 3 agencies. Alongside consumer PR, I championed broader work across the entire agency including experiential and events to content development and film as well as internal agency culture and staff training and development.

Nadia Gabbie