Myles McCormick

Myles McCormick is an accomplished consumer executive with extensive experience in the fashion and beauty industry.3 He served as the CEO of FORMA Brands, the parent company of Morphe, from August 2019 to early 2022.15

During his tenure at FORMA Brands, McCormick oversaw significant developments and expansions:

Key Achievements

• Launched Ariana Grande's R.E.M Beauty brand in November 20211
• Continued the expansion of Morphe 2, a makeup and skincare line targeting Gen-Z consumers1
• Launched Emma Chamberlain's skincare brand Bad Habit1
• Expanded into new categories and collaborations, including partnerships with Sour Patch Kids, Coke, and Mickey Mouse1

Career History

• CEO of FORMA Brands (August 2019 - early 2022)45
• Chairman at Quay Australia (2016 - present)7
• Board Member at a.k.a. Brands (2018 - present)7
• Previously held positions at Bare Escentuals, including CEO6

Industry Experience

McCormick brings over a decade of experience in the fashion and beauty industry.2 His background includes leading and investing in high-growth consumer companies, making him well-suited for his roles in the beauty and fashion sectors.3

In March 2022, Eric Hohl succeeded McCormick as CEO of FORMA Brands, while McCormick continued to serve on the company's board.5