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Myca Williamson, MBA
👩🏽💻Storyteller + HubSpot Certified Strategist helping businesses leverage their stories to build brand trust, drive engagement and increase conversions. Schedule a discovery call! 📅
Myca Williamson is an accomplished digital marketer and entrepreneur based in Dallas, Texas. She holds an MBA with a focus on strategy and entrepreneurship from Southern Methodist University (SMU), where she graduated in 2020. Her educational background also includes a Bachelor of Arts in Journalism and Fashion Media, which has significantly influenced her approach to marketing and storytelling.12
Professional Background
Williamson is the founder of Myca Raquel Consulting, where she provides digital marketing services to a diverse range of clients, from industrial sectors to creative industries. Her unique skill set combines business strategy with creative storytelling, enabling her to effectively bridge the gap between analytical and creative perspectives in marketing.14
Before starting her consulting business, she gained experience in various roles, including teaching high school journalism and working at a startup. Her entrepreneurial journey began out of necessity, leading her to take on freelance projects that eventually evolved into her full-time consulting practice.12
Contributions and Involvement
In addition to her consulting work, Williamson is actively involved in the entrepreneurial community. She serves on the Programs Committee for The DEC (Dallas Entrepreneur Center), where she helps develop programs that support local entrepreneurs.3 Her contributions have been recognized with awards, including being named Board Member of the Year in 2021.3
Skills and Certifications
Williamson is certified in various areas of digital marketing through HubSpot Academy and Meta, showcasing her commitment to staying updated with industry trends and best practices.3 Her technical skills include proficiency in tools like Microsoft Suite, Adobe Creative Suite, and Squarespace.
Personal Philosophy
Williamson emphasizes the importance of aligning one's work with personal purpose and mission. She advocates for minimizing distractions to focus on what truly matters in business and creativity.14
Overall, Myca Williamson exemplifies a multifaceted professional who leverages her diverse experiences to enhance client relationships through strategic storytelling and effective marketing strategies.