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My Phung
Former Media and Analytics Intern at Cronin and Company
Professional Background
My Phung is a dynamic and driven marketer, eager to leverage her extensive knowledge in data analytics and behavioral economics to make impactful contributions in the fields of Media Analytics, Brand and Consumer Insights, and Market Research. With a strong foundation in economics and data modeling, she is well-equipped to analyze complex consumer behavior and market trends, delivering actionable insights that help organizations thrive in an ever-evolving digital landscape.
Her career journey began with internships at prominent organizations, where she honed her skills in marketing analytics and communication. My served as a Media and Analytics Intern at Cronin, where she contributed to projects that analyzed data-driven strategies, thus enhancing brand visibility and consumer engagement. Additionally, her role as a Marketing and Communications Intern at the Trinity College Career Development Center allowed her to further refine her expertise in creating targeted marketing campaigns that resonate with diverse audiences.
In her earlier professional experiences, My made significant strides at the CFA Institute as an Analyst for the CFA College Research Challenge and as a Research Assistant in the Economics Department at Trinity College-Hartford, demonstrating her exceptional analytical capabilities. Her adaptability in various roles, including serving as a Resident Assistant and teaching assistant, showcases her leadership qualities and effective communication skills, establishing her as a well-rounded professional in the academic realm.
Education and Achievements
My Phung’s academic journey reflects her commitment to excellence and her desire to excel in the field of economics. Currently, she is set to graduate in May 2018 with a Bachelor of Science in Economics, supported by a minor degree in Models & Data from Trinity College-Hartford. Her academic prowess is exemplified by her remarkable 4.0 GPA during her studies in International Business at the Danish Institute for Studying Abroad in Copenhagen, Denmark, where she explored the global facets of commerce and exchange.
Prior to her studies abroad, My attended Hanoi - Amsterdam High School for the Gifted, where she achieved a noteworthy 9.2 out of 10.0 GPA, laying a strong foundation for her educational pursuits. Her commitment to her studies is indicative of her long-term ambitions in the realm of economics, marketing, and data analysis.
Personal Interests
Beyond her academic and professional endeavors, My Phung embraces a variety of personal interests that shape her holistic approach to life. As an ENFJ personality type, she is inherently enthusiastic about connecting with others and often engages in creative activities that express her inner thoughts and feelings. My has a passion for ballroom dancing and painting, which not only serve as relaxation techniques but also enhance her creativity, allowing her to bring a unique perspective into her marketing role.
My Phung's elegant designs and artwork, showcased through her talent in Adobe Photoshop, reflect her visual thinking and artistic flair. This combination of analytical skill and creative expression positions her perfectly in the marketing landscape, as she approaches problems with a comprehensive and nuanced viewpoint.
With her strong analytical skills and diverse experiences, My Phung is eager to embark on a full-time position starting in May 2018 that will allow her to utilize her skills and contribute to the growth of an innovative organization. Her ultimate goal is to bridge the realms of marketing and analytics to foster deeper connections between brands and consumers.