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Murray Etheridge
Client Advisor at Zendelity | Simplifying Emergency Preparedness with Automated Compliance Solutions
Murray Etheridge is a Client Advisor at The Net Effect Contractor Advisors Inc., with a strong background in sales spanning over 25 years. His experience includes eight transformative years at Bell Canada, where he honed his skills in sales and discovered the power of his introverted nature, allowing him to engage authentically with clients.1
In addition to his role at The Net Effect, Etheridge is active on LinkedIn, where he shares insights on sales strategies and buyer engagement. He emphasizes the importance of understanding introverted buyers and tailoring approaches to improve engagement.24 His contributions to discussions on sales enablement reflect a commitment to enhancing the effectiveness of sales representatives in connecting with diverse client personalities.3
Overall, Etheridge combines extensive experience with a thoughtful approach to sales, making him a valuable asset in his current position.