Molly Sloan

Molly Sloan is a strategic content marketing professional at Drift. She currently serves as the Senior Content Marketing Manager, overseeing the company's media content strategy.12 Her responsibilities include managing the blog, podcast program, and newsletter program.1

Professional Background:

• Role: Senior Content Marketing Manager at Drift
• Previous positions at Drift:
  • Manager, Content Marketing (2019-2021)
  • Senior Content Marketing Manager (prior to current role)

Key Professional Characteristics:

• Described as a strategic thinker and empathetic manager
• Known for understanding how to break through marketplace noise with unique audience-focused content2
• Specializes in developing content strategies, particularly in podcasting and multimedia content

Content Strategy Expertise: Molly has been instrumental in Drift's content marketing approach, particularly in podcast development. She was involved in launching the Pipeline podcast, which targets sales and marketing leaders, and has been part of Drift's early podcast adoption strategy.1 Her work focuses on finding "riches in the niches" by creating targeted content for specific audience segments.