Mitch Farber

Mitch Farber is a senior executive at AT&T Mobility currently serving as Vice President of Wireless Marketing.1 He has an extensive career at AT&T, with multiple leadership roles in marketing, strategy, and analytics:

Professional Background

Career Progression at AT&T::

• Vice President - Wireless Marketing (March 2019 to Present)1
• Vice President - Strategy, Pricing and Analytics at AT&T Entertainment Group (May 2016 to February 2019)1
• Vice President - Analytics, Insights and Targeted Marketing (July 2014 to May 2016)1
• Additional previous roles include AVP of Marketing, Strategy and Analysis, and Executive Director of Marketing for the Southeast Region1

Notable Achievements

Farber has been instrumental in several key AT&T initiatives, including:

• Partnering with Spotify to provide premium entertainment options for AT&T customers3
• Developing the AT&T 5G Game View for WNBA fans, enhancing sports viewing experiences through technology4

Personal Details

• Location: Manhattan Beach, California1
• Education:
  • University of Florida
  • Florida Atlantic University1
• LinkedIn: @mitchfarber25