Milagros Hernandez

Marketing Director - CRM Strategy & Engagement

Milagros M. Hernandez is a seasoned professional in the field of digital marketing and customer relationship management (CRM). She currently holds the position of Director of CRM & Member Engagement at Neptune Retail Solutions, based in Jersey City, New Jersey.2

Professional Background

Hernandez has built an impressive career working with Fortune 500 companies in both B2C and B2B sectors. Her expertise lies in leading successful digital marketing programs, with a particular focus on CRM strategies. Throughout her career, she has demonstrated a strong ability to leverage data and analytics to drive performance improvements.

Key Achievements

One of Hernandez's notable accomplishments includes developing a CRM communication plan for an underperforming function that was facing higher sales goals. In this project, she effectively utilized performance data, KPI dashboards, and research to create a successful strategy.1

Skills and Expertise

Milagros Hernandez's core competencies include:

Customer Relationship Management (CRM)
Digital Marketing
Member Engagement
Data Analysis and KPI Tracking
Strategic Communication Planning

Her experience and skills make her well-suited for her current role at Neptune Retail Solutions, where she likely plays a crucial part in developing and implementing customer engagement strategies to drive business growth.