Mike Tattersall

Mike Tattersall is the Managing Director of Innovation and Chief Commercial Officer (CCO) at True, an investment and innovation firm based in London. He has been with True since April 2016, initially serving as a Partner before taking on his current roles in December 2021. His responsibilities include leading the Innovation Team and overseeing relationships with corporate partners such as Shell and Coca-Cola European Partners, ensuring they derive maximum value from their collaborations with True.12

Career Background

Tattersall's career spans over two decades in various roles within financial services and consulting. Before joining True, he held positions at PwC, where he worked with major clients like British American Tobacco and GlaxoSmithKline, and at Cazenove, where he led advisory relationships with significant retailers such as Tesco. He also worked at UBS, advising on major IPOs including that of Ocado.12

Education

Tattersall earned his Bachelor’s degree in Politics from Durham University between 1993 and 1996.1

Leadership Style

Described as an empathetic leader, Tattersall is known for fostering a collaborative work environment that encourages communication and teamwork. His approach has been characterized by a blend of humor and kindness, which helps to inspire and motivate his team.23

Overall, Mike Tattersall's extensive experience in the retail and consumer sectors, combined with his leadership skills, positions him as a pivotal figure in driving innovation and growth at True.