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Mike Smitheman
Mike Smitheman is the Vice President of Sales and Marketing at Metric Insights, Inc., a position he has held since September 2013. He is based in the San Francisco Bay Area and has extensive experience in sales, marketing, and product management within the technology sector.
Professional Background
- Current Role: VP Sales & Marketing at Metric Insights, Inc. (2013 - Present)
- Previous Roles:
- VP Marketing at GoodData (February 2012 - July 2013)
- Product Management & Marketing at Tealeaf Technology (January 2011 - February 2012)
- Product Management & Marketing at Accero Inc. (July 2009 - December 2010)
- VP Product Management at AIM Technology (March 1999 - June 2008)
- Presales Consultant at Seagate Software (August 1997 - March 1999)
Education
Mike earned a Bachelor of Science degree in Computing & IT from the University of Surrey, where he studied from 1994 to 1997.
Specializations
He specializes in various fields including:
- Business Intelligence
- Analytics
- Enterprise Software
- SaaS (Software as a Service)
- Human Capital Management (HCM)
- Customer Relationship Management (CRM)
- Web Analytics
- Customer Experience Management (CEM)
- Mobile technologies
Mike Smitheman's diverse background and expertise in technology and marketing make him a significant figure in his field, contributing to Metric Insights' strategic direction and growth in the analytics space.1