Mike Smith

Mike Smith is the Co-Founder and Art Director of Smith & Diction, a design studio based in Philadelphia, Pennsylvania.12 Here are some key details about Mike Smith:

Professional Background

Current Role: Mike has been the Co-Founder of Smith & Diction since July 2015.1 The studio specializes in branding, typography, logo design, and art direction, creating unique and conceptual brand identities for various clients.3

Previous Experience:

• Senior Graphic Designer at charity: water (August 2013 - July 2015)
• Senior Designer at 160over90 (August 2011 - August 2013)1

Education

Mike holds a Bachelor's degree in Printmaking from Rowan University, which he attended from 2007 to 2010.1

Smith & Diction

Smith & Diction was founded by Mike and his wife, Chara Smith.12 The studio is known for:

• Building thoughtful identities for imaginative clients
• Taking a conceptual approach to identity design
• Showcasing a quirky, heartfelt, and infectiously fun spirit in their work2

Design Philosophy and Process

Mike emphasizes the importance of:

• Collaboration between design and copywriting
• Authenticity in branding
• Incorporating outside experiences into the creative process
• Balancing creativity with practical considerations like budgets2

Personal Approach

Mike has mentioned that he started Smith & Diction partly due to his desire for creative freedom and to work with interesting clients. He values learning and thrives on the energy of passionate people.2

Mike is known for his openness and conversational style, which is reflected in the studio's blog and approach to client work.2