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Mike Newton
I help brands build in-house marketing programs. || Influencer Marketing Strategist
Mike Newton is an Influencer Marketing Specialist currently working as a freelancer. He has a notable background in influencer marketing, having initially developed the influencer marketing program at Discord. Under his leadership, Discord expanded its partnerships from a few Twitch streamers to over 20 of the top 100 Twitch streamers and more than 300 YouTube creators, significantly contributing to user growth on the platform.12
Following his tenure at Discord, Mike has built influencer programs for several high-profile e-commerce companies, including NZXT and Fellow, focusing on scaling their influencer marketing strategies. His experiences encompass both successes and challenges, which he aims to share through resources like his "Influencers at Scale Playbook," designed to help businesses effectively engage with influencers.123
In addition to his work in influencer marketing, Mike is active on social media and engages with the community through platforms like LinkedIn, where he shares insights and updates related to his projects and expertise.23
