Mike Gans

Mike Gans is a seasoned marketing professional with over fifteen years of experience in biomedical, research, healthcare technology, medical device, and software companies.

He possesses a diverse skill set covering digital marketing activities like SEO, social media marketing, search engine marketing, email blasts, website management, and performance analytics tracking.

His expertise extends to branding and corporate identity initiatives such as product sheet development, copywriting, press releases, case studies, direct mail, and trade shows.

Mike's administrative marketing operations experience includes target market segmentation, customer database management, strategic project planning, budget creation & management, outside contractor management, and executive presentations.

In terms of software proficiency, he is well-versed in various applications including Microsoft Office Suite, Adobe Creative Suite, QuickBooks, Salesforce.com, Marketo, Wordpress, Magento, Aprimo, Drupal, and Google Analytics.

Mike pursued a Bachelor of Arts in Public Administration from San Diego State University and achieved an MBA in Business with a remarkable 3.8 GPA out of 4.0 from Point Loma Nazarene University.

Throughout his career, he has held key positions such as Life Sciences Channel Marketing Senior Manager at Dassault Systèmes, Sr. Marketing Programs Manager at BIOVIA, Marketing Programs Manager at Illumina, Manager of Marketing Operations at GenWay Biotech, Founder and Marketing Consultant at Holistic MarCom, Marketing Coordinator at A-Life Medical, Sales and Marketing Manager at Cosmo Bio USA, Assistant Language Teacher at Jet Program, and Computer Lab Supervisor at SDSU Computer Laboratories.