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Mihnea Miculescu
Communications strategist • Brand marketer • Head of Colleague Communications & Advocacy at Rathbones
Mihnea Miculescu is a communications strategist and brand marketer currently serving as the Head of Colleague Communications and Advocacy at Rathbones Group Plc, a prestigious UK wealth management firm managing over £100 billion in assets.3 With a career spanning over 18 years in communications, Miculescu has specialized in financial services and fintech for the past seven years.34
In his current role at Rathbones, Miculescu is responsible for designing and executing communications programs that drive strong colleague engagement and advocacy.3 Prior to joining Rathbones, he held notable positions including:
- Head of Brand Engagement at Evelyn Partners (formerly Tilney Smith & Williamson)2
- Head of Content & Community at Monese, a fintech company3
- Roles at agencies including McCann and The Tom Sawyer Effect3
Miculescu's expertise lies in brand marketing, communications strategy, and driving engagement with both internal and external stakeholders.3 He maintains an active online presence, with his LinkedIn username being "mihnea".1
Throughout his career, Miculescu has worked with a diverse range of companies, from early-stage startups to mature multi-matrix organizations, both locally and globally.3 He occasionally advises startups and scale-ups, particularly those with Romanian founders, on growth strategies through effective audience engagement and marketing programs.3