Michiel van Gaalen

Michiel van Gaalen is a seasoned Salesforce professional with extensive experience in the Salesforce ecosystem. He is currently working as an Application Architect / Salesforce Center of Excellence at Air France-KLM, a position he has held since August 2022.1

Professional Background

Michiel is a freelance Salesforce Consultant who specializes in Salesforce Sales, Service, and Marketing Cloud implementations. He describes his strengths as combining broad Salesforce platform knowledge with a good sense of business strategy and the ability to align with stakeholders across organizations.1

Experience

• Air France-KLM: Michiel has been associated with Air France-KLM since September 2020, initially as a Salesforce Application Architect and now in his current role.1

• SallyKnows BV: Since October 2004, he has been operating as a freelance Salesforce Sales & Marketing Cloud consultant.1

• Previous Roles: He has held positions at various companies including Bugaboo, KLM, Oxyma, and HowardsHome, among others.1

Expertise

Michiel is highly skilled in:

• Salesforce Sales, Service, and Marketing Cloud
• Solution architecture
• Product ownership
• Low-code development
• Implementation project leadership

Certifications

He holds 18 Salesforce certifications, including:

• Sales & Service Cloud Consultant
• Salesforce Application Architect
• B2C Solution Architect
• Data Cloud Consultant
• All Marketing Cloud certifications18

Community Involvement

Michiel leads the Salesforce Marketing Cloud User Group in the Netherlands and is actively involved in the Salesforce community.15

Recent Updates

As of September 1, 2024, Michiel completed his 4.5-year tenure with Air France-KLM assignments.2 He continues to be involved in the Salesforce ecosystem, sharing insights and participating in community events.3467