Michelle Versteeg

Michelle Versteeg is an accomplished executive marketing & communications leader with two decades of experience in the global high-tech industry.

Throughout her career, Michelle has demonstrated a progressive track record in successfully executing targeted programs that deliver measurable outcomes, reflecting her entrepreneurial approach to brand building and promotion.

Her leadership style is highly collaborative, fostering innovation and driving results through cross-functional teamwork across product development, sales, and executive management.

Michelle's diverse responsibilities have encompassed a wide range of areas including product marketing, corporate communications, public & media relations, partnerships & alliances, investor relations, lead/demand generation, website optimization, and social media management.

She specializes in data-driven content marketing, broadcast programs like podcast interviews and webcasts, branding, messaging, digital marketing strategies including SEM and SEO, multi-channel b-to-b programs, relationship building with influencers & thought-leaders, product marketing, and the art of storytelling at the core of marketing efforts.

Her professional journey includes leadership roles such as VP of Marketing and Senior Director of Marketing at Cardinal Path, Director of Marketing at Aptean, Marketing Communications Manager at ACL Services Ltd., Corporate Communications Manager at UPC, Radio Presenter at Radio Netherlands Worldwide, and Communications Specialist at chello broadband.

Michelle Versteeg's wealth of experience and expertise positions her as a versatile and skilled professional in the marketing and communications domain, capable of driving strategic initiatives and delivering impactful results.