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Michelle Roberts-Clarke
Director of Sales and Marketing at Park Chinois
Michelle Roberts-Clarke is a seasoned brand, marketing, and sales professional currently serving as the Director of Sales and Marketing at Park Chinois in Greater London, England, United Kingdom.1 With extensive experience in both B2B and consumer brands, she specializes in helping companies stand out and provide straightforward solutions to complex problems.1
In her role at Park Chinois, Michelle is responsible for:
- Developing a global lifestyle brand
- Opening international markets
- Raising awareness
- Activating channels
- Managing a team and network of agencies to deliver results aligned with the company's growth strategy1
Her technical skills include:
- Audience profiling
- Brand strategy
- Marketing strategy and activation
- Marketing campaigns
- Lead generation
- Social media
- Content development
- Copywriting1
Professional Experience
Throughout her career, Michelle has held various positions that have contributed to her expertise:
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Marketing and Communications Consultant at LUVTRIBE (April 2012 - Present): Co-Director of a consultancy helping organizations engage audiences and grow businesses.1
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Marketing & Brand Partnerships at Btube Network (March 2014 - Present): Working on content creation, brand partnerships, and business development.1
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Managing Director at Other Creative Limited (January 2009 - April 2012): Responsible for increasing profitability, new client development, and expanding technical capabilities.1
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Interim Operations Director at Alexander Mann Solutions (August 2012 - April 2013): Realigned the operational, commercial, and strategic focus of the employment branding and marketing services function.1
Michelle has also worked as a Marketing Consultant for various companies, including Archie's Foods, where she developed unique brand and marketing strategies.1
With over 20 years of experience in helping businesses and brands grow, Michelle Roberts-Clarke has established herself as a knowledgeable professional in the fields of marketing, branding, and business development.2