Michelle Hunt

Accomplished CPG leader who has made an enduring impact by propelling mission-driven brands to national prominence. Proven track record in growing mid-sized companies through disruptive brand and product innovation strategy, omni-channel marketing and creating a dynamic work culture. Significant leadership strength in moving a business forward by charting a powerful vision and catalyzing cross-functional teams to achieve it. My passion is to coach others to accomplish great things.<br><br>Skills<br><br>- Establishes a vision for the organization that compels all stakeholders (employees, customers, partners) to engage and support.<br><br>- Revenue growth acceleration, gross margin improvement <br><br>- Strategic planning, brand strategy and brand equity value improvement<br><br>- Portfolio innovation strategy for category disruption<br><br>- Go-to-market sales, channel and customer strategy<br><br>- Modern marketing campaigns driven around mission and values<br><br>- Omnichannel digital marketing strategy - B2C - B2B - D2C<br><br>- Strong knowledge of retail grocery environment<br><br>- P&L management<br><br>- Motivates and influences across the organization<br><br>- Sales management<br><br>- Business development and commercial leadership <br><br>- Consumer and category insights<br><br>- Inclusive company culture and employee engagement<br><br><br>