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Michelle Connolly
Vice President, Integrated Media Strategy at Weber Shandwick
Michelle Connolly is a seasoned marketing communications professional currently serving as Vice President, Strategic Planning at Weber Shandwick.12 With over 15 years of experience in the industry, she has established herself as a creative strategist with a track record of success.1
Career Highlights
Michelle's career at Weber Shandwick has seen her take on various roles:
- Current Position: Vice President, Strategic Planning23
- Previous Role: Vice President, Integrated Media Strategy (October 2019 to July 2021)2
Her expertise lies in developing integrated marketing and communications programs that create impactful connections between businesses and their audiences.
Achievements
Michelle's work has garnered significant recognition in the industry:
Client Experience
Throughout her career, Michelle has worked with notable clients, including Mars.1 She has also been involved in successful campaigns such as the Pop-Tarts Frosted Banana Bread launch, where she served as Vice President, Strategic Planning.4
Skills and Expertise
Michelle specializes in:
- Strategic planning
- Integrated media strategy
- Creative strategy
- Marketing communications
Her diverse skill set and extensive experience make her a valuable asset in developing and executing effective marketing strategies for various clients.