Michal Tidhar

Michal Tidhar is a seasoned marketing professional currently working as a Senior Marketing Executive on a freelance basis.1 With over two decades of experience in the field, she has built and grown marketing efforts from the ground up for various organizations.1

Professional Background

Michal's career highlights include:

• Head of Global Marketing at ECOncrete® Tech LTD from June 2018 to May 20221
• Associate Partner at Apollo consulting LTD Israel from February 2014 to January 20151
• Chief Marketing Officer at The Corporation for Sports Culture & Recreation Centers Ltd from March 2011 to February 20141

Expertise and Skills

Michal is known for her ability to:

• Manage multiple projects simultaneously
• Resolve problems effectively
• Coordinate marketing initiatives that drive business growth1

Her areas of expertise include:

• Lead generation
• Media buying
• Inbound marketing
• Content marketing
• Social media management
• Website development
• Media planning and evaluation1

Notable Achievements

During her tenure at ECOncrete® Tech LTD, Michal achieved significant results:

• Increased qualified lead generation by over 100%
• Drove a 1000% increase in sales
• Created a database of 8,000+ leads
• Distributed 200+ videos, resulting in a 1000% increase in engagement1

Education

Michal Tidhar has studied:

• EMBA in Business, Management, Marketing, and Related Support Services at Bar-Ilan University
• LL.B + B.A in Law + Business Management from IDC Herzliya

Personal Approach

Michal is passionate about cause-driven businesses that champion sustainability, health, and the greater good. She believes in the power of people, hard work, and a customer-first approach to bring any organization to success.1