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Michaela Meier
Director of Merchandising & Growth Marketing at Birchbox
Michaela Meier is an accomplished professional with extensive experience in merchandising and growth marketing. She previously held the position of Director of Merchandising & Growth Marketing at Birchbox, where she played a vital role in driving subscriber and shop growth.13
Currently, Michaela Meier serves as the Executive Director and Head of MAC Global E-commerce at MAC Cosmetics.5 This transition indicates her continued growth and expertise in the beauty and e-commerce industries.
Prior to her current role, Michaela's career path included:
- Director of Beauty Partnerships at Femtec Health (2021)4
- Director of Merchandising and Growth Marketing at Birchbox (2020-2021)4
Michaela's educational background includes studies at Rhodes College.2 She is based in New York and has built a strong professional network, with over 500 connections on LinkedIn.2
Throughout her career, Michaela has demonstrated expertise in:
- E-commerce strategies
- Merchandising
- Growth marketing
- Beauty industry partnerships
Her experience at Birchbox was particularly notable, as she was involved in implementing innovative marketing strategies. For instance, she contributed to a new email segmentation strategy that boosted conversions by 25%.1
Michaela Meier's LinkedIn profile username is indeed michaela-meier-46236b69, as mentioned in the query.23