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Michael Weaver
Head of Digital Customer Acquisition at Metabolic Living
Professional Background
Michael Weaver is a prominent figure in the digital media landscape, currently serving as the Senior Vice President of Business Development and Growth at Al Jazeera Media Network. In this pivotal role, he spearheads Al Jazeera's digital business initiatives, focusing on distribution, user experience, and monetization. His strategic oversight encompasses partnerships, industry relations, and mergers and acquisitions (M&A) strategy. With over 20 years of dedicated experience in digital media and advertising, Michael has cultivated a reputation as a seasoned industry leader and innovator, adept at navigating the complexities of the evolving media environment.
Before joining Al Jazeera, Michael made significant contributions as Vice President of Product Strategy at MediaMath. There, he honed his expertise by focusing on MediaMath’s mobile, video, social, and audio advertising efforts across programmatic media. His work spanned various methodologies including Real-Time Bidding (RTB), Direct, and Private Marketplaces, positioning MediaMath as a frontrunner in the programmatic advertising space. Michael's impactful career also includes influential roles where he shaped advertising strategy and product direction at notable organizations, such as Microsoft, Crisp, Phluant Mobile, Hipcricket, and Waterfall.
Michael’s vision and leadership trace back to his foundational impact in the digital advertising world as the first employee at Bluestreak and the founder of Third Screen Media. He has remained at the forefront of the industry, regularly sharing his insights as a keynote speaker at prestigious conferences like ad
Education and Achievements
Michael Weaver’s academic background lays a strong foundation for his multifaceted career. He pursued a Bachelor’s Degree in Philosophy and Religious Studies at Goucher College, which has equipped him with critical thinking skills and a profound understanding of diverse perspectives. Additionally, he spent time studying at Hebron Academy, a prestigious institution that prioritized innovative learning, which further contributed to his well-rounded educational background.
Throughout his illustrious career, Michael has been recognized not only for his strategic prowess but also for his ability to drive growth and innovation within organizations. His unique blend of creative thinking and analytical skills has allowed him to excel in various positions, leading to numerous advancements in digital marketing and media strategies.
Notable Achievements
Michael Weaver has achieved numerous milestones during his career, solidifying his reputation as a key player in the digital media sector. His early experience as the first employee at Bluestreak provided him with a unique vantage point to understand the burgeoning potential of digital advertising, shaping his future endeavors.
As a founder of Third Screen Media, he played a crucial role in pioneering mobile advertising solutions that aligned with the rapid evolution of technology. His leadership at MediaMath further emphasized his commitment to advancing advertising methodologies, particularly in programmatic media, making significant strides in mobile, video, social, and audio platforms.
At each organization where he has worked, whether in senior leadership roles or as a strategist, Michael has demonstrated an unwavering commitment to innovation and growth. His ability to forge productive partnerships and drive meaningful M&A strategies showcases his holistic approach to business development. Michael's regular participation as a speaker at high-profile industry events not only highlights his expertise but also his dedication to knowledge sharing and collaboration within the media industry.
In summary, Michael Weaver continues to push the boundaries within the realm of digital media and advertising, leading transformative initiatives at Al Jazeera Media Network while maintaining a rich history of impactful contributions at renowned companies. His journey is characterized by a commitment to excellence, innovation, and an unrelenting focus on the growth of both organizations and the industry as a whole.