Michael Tran

Michael Tran is the founder of Laruce Beauty, a San Jose-based company that specializes in creating high-quality, cruelty-free cosmetic tools.12 He established the family-owned-and-operated business in 2019 with the goal of bringing enjoyment, excitement, and passion to the clean beauty space.25

Background and Experience

Before founding Laruce Beauty, Michael Tran had experience in various industries:

1. He worked in the insurance industry, developing strong professional skills in Health Insurance.3
2. He was a Co-Founder at Luxie Beauty, another cosmetics company.4

Education

Michael Tran attended UC Santa Barbara from 2004 to 2007, where he earned a Bachelor of Arts degree.4

Laruce Beauty

Tran's vision for Laruce Beauty centers around collaboration and inclusivity. He created the company as a platform for everyone who works with him.1 The brand is known for its artist-level, cruelty-free cosmetic tools, particularly their makeup brush sets.1

Key Features of Laruce Products::

• Made with special synthetic fibers that mimic animal hair but are easier to clean
• Signature studded handles for improved grip
• Travel-friendly packaging
• Efforts to reduce carbon footprint

Personal Philosophy

Michael Tran's approach to business reflects his commitment to clean beauty and sustainability. He named the company's brush sets after women who have positively influenced him or the company's trajectory, demonstrating his appreciation for the people around him.1