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Michael Schreck
Executive with strong C-level relationships and proven track record in sports management
Michael Schreck is the CEO and Co-Founder of the Collegiate Sports Management Group (CSMG), a company dedicated to supporting athletic programs in maximizing exposure and revenue. His passion for college sports led him to establish CSMG in 2014, where he focuses on integrated sports and entertainment media, including esports and traditional sports.12
Professional Background
Michael Schreck has over 20 years of experience in various aspects of sports management, including:
- Leadership and P&L Management
- Capital Raising
- Broadcast Rights Negotiations: He has negotiated over $250 million in sports broadcast rights with major properties such as the NFL, NCAA, and Olympics, as well as networks like ESPN and CBS.12
- Sponsorship and Media Sales: His expertise extends to partnership marketing and valuation services.2
Before founding CSMG, Schreck was instrumental in growing the Westwood One Sports group, where he tripled staff size and revenue during his tenure. He also serves as an adjunct professor at Manhattanville College, teaching courses related to sports media and entrepreneurship.13
Education
Michael earned a Bachelor of Science in Communications, with a minor in Sports Marketing, from SUNY Oneonta.12
Current Role
At CSMG, Schreck leads efforts to manage intellectual property rights and develop media rights agreements. His work encompasses brand building, original content creation, and event production within the intersections of technology, sports, entertainment, and video games.23