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Michael Olson
Senior Vice President, Client Development at Centro
Michael Olson is a senior executive at Basis Technologies, serving as the Executive Vice President (EVP) of Client Development. Here are some key details about his role and background:
Professional Experience
Michael has been with Basis Technologies for over 15 years, having joined the company in 2008.4 In his current role as EVP of Client Development, he leads Basis' teams for Agency Development and Partner Solutions.12 His focus is on delivering successful business outcomes for organizations through Basis' technology and best-in-class media services.2
Responsibilities and Expertise
Michael is known for:
- Driving sales, sales enablement, and go-to-market efforts at Basis Technologies2
- Expanding the company's presence in the western United States2
- Focusing on delivering programmatic advertising, media automation, and media services to clients1
Leadership and Impact
Throughout his tenure at Basis Technologies, Michael has:
- Shaped the landscape of sales excellence1
- Contributed to the company's growth and market presence1
- Integrated product launches with overarching sales strategies1
Additional Roles
Outside of his primary role at Basis Technologies, Michael is:
- An active angel investor and advisor in the startup ecosystem1
- Involved in sitting on company boards1
- Leveraging his network to source exceptional candidates for both corporate and startup environments1
Recognition
Michael is regarded as a fantastic partner by clients, known for taking extra time to understand business objectives and provide tailored recommendations.3
Michael Olson's extensive experience and leadership in client development have made him a key figure at Basis Technologies, contributing significantly to the company's success in the programmatic advertising and media automation space.