Michael Legendre

Michael Legendre, who served as the Managing Director at Merkle Norge, has a diverse background and significant experience in the marketing and technology sector. Here are some key points about him:

Background and Personal Life

Michael Legendre was born and raised in Lillehammer, Norway, with a Norwegian mother and a French father. He currently resides in Jar, Bærum, with his partner and two sons aged 6 and 8.1

Professional Role

As the Managing Director at Merkle Norge, Legendre was responsible for overseeing both the staff and the deliverables of the agency. He worked closely with clients across various business areas within Merkle and the broader dentsu network. His role involved understanding client needs, matching them with the right resources, and focusing on areas such as marketing technology (martech), loyalty, and activation.1

Experience and Achievements

Legendre has extensive experience in data-driven customer experience management (CXM) and has been instrumental in securing significant clients for Merkle. For example, he played a key role in Merkle Norway winning the bid for Norsk Tipping, the Norwegian state's gambling company, where they will provide expertise in marketing technology, customer journeys, and e-commerce.2

Expertise

His expertise includes customer experience strategy, user experience design, CRM, data management, commerce, mobile, content management systems (CMS), AdTech, and MarTech platforms. He aims to help clients deliver hyper-personalized customer experiences and maintain competitiveness through people-based marketing.2

Current Status

As of August 2024, Michael Legendre is no longer listed as the Managing Director at Merkle Norge on his LinkedIn profile, indicating he may have moved to a different role or organization.3

Hobbies

Outside of work, Legendre enjoys activities such as running and skiing, and he is involved in his children's sports activities like ice hockey and football.1