Michael Heinemeier

Michael Heinemeier is a seasoned professional with a track record of developing sustainable businesses in disruptive technologies in Asia and the United States. With a focus on business development and sales, he possesses extensive experience in Asia, bolstered by local networks, knowledge, and proficiency in Mandarin. Having worked with both prominent multinational corporations like Signify and Lutron, as well as startups like Ketra and Color Kinetics, Michael has honed his skills in scaling up businesses, forming and adapting teams, establishing channel partners, and refining processes. He excels in defining business and revenue models while executing go-to-market strategies, navigating intricate sales cycles across diverse stakeholders and geographies.