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Michael Friedman
CEO of First Level Capital | Venture Investor | FinTech | Gaming | Sports & Media | Blockchain
Michael Friedman is the Founder and CEO of MoneyLine Sports Inc., a company he established in 2019, which officially launched its services in 2021. With over 20 years of experience as a Wall Street veteran and investment banker, Friedman has a strong background in finance and investment management. He is also associated with First Level Capital Inc., where he serves as Chief Executive Officer and Private Equity Manager.123
Under Friedman's leadership, MoneyLine Sports has positioned itself as a significant player in the online gaming sector, offering a licensed platform for streaming sports content and facilitating live wagers. The company focuses on providing premium insights, live odds, and proprietary betting tools to enhance the user experience for sports bettors, particularly in legal jurisdictions in Europe.12
Friedman has been vocal about the potential of online wagering, especially in light of recent legislative changes in the U.S. that favor online betting. He believes that MoneyLine's unique value proposition will solidify its position within the gaming sector, particularly through subscription-based live streaming and wagering services.1