Michael Fein

Michael Fein is a seasoned business builder known for his astute identification of opportunities and data-driven strategy. He excels in consulting on consumer insight-driven marketing, analytics, and optimization across online and offline channels for both brand building and direct response marketing.

Michael's specialties include online marketing, web intelligence, web analytics, statistical modeling, eCommerce, social media, talent management, and various analytical tools such as Domo, Tableau, Omniture, and Google Analytics 360 Suite. His broad industry experience encompasses automotive, CPG, retail, food and beverage, health, social business, paid media, influencer marketing, travel, gaming, entertainment, eCommerce, and technology.

He holds an MBA in Leadership and Managing Organization Change from Pepperdine Graziadio Business School, a B.A. in Political Science and Education from the University of California, Davis, and has additional education from the University of California, Los Angeles.

Throughout his career, Michael Fein has held key positions including SVP of Integrated Strategy and Analytics at Rogers & Cowan PMK, SVP of Strategy, Insights, and Analytics at Rogers & Cowan, Vice President of Measurement & Insights at Edelman, Professor at Pepperdine University Graziadio School of Business and Management, Director of Insights, Analytics, & Measurement at The Marketing Arm, Digital Analytics Manager at Lunchbox, Sr. Manager of Consumer Insights and Analysis at Lunchbox, Product Marketing Manager for JDate at Spark Networks, Southern California Field Organizer for MoveOn.org Political Action at Grassroots Campaigns, West Coast Field Organizer at Moveon.org, and Deputy Director of Field Operations at Yes on X, Smart Planning.