Michael DeVerna

Michael DeVerna is the Chief Executive Officer and co-founder of The Fit! app, a platform designed to inspire and enable people to engage in physical activity through technology. He has over 15 years of experience in building startups, including his previous role as Chief Operating Officer at Wag!, a popular dog-walking service, where he was instrumental in raising over $350 million for the company.14

Professional Background

• Current Role: CEO and Co-Founder of The Fit! app, headquartered in Los Angeles, California. The app aims to connect users with top trainers and fitness programs, making fitness more accessible through a mobile platform.12
• Previous Experience:
  • COO at Wag!, where he helped scale the business significantly.
  • Advisor and mentor at AmplifyLA, contributing to the growth of various startups.123

Personal Interests

DeVerna has a passion for fitness and sports, having grown up playing soccer, tennis, and swimming. Currently, he enjoys activities such as hiking, CrossFit, boxing, and tennis. His mission with The Fit! app is to foster a community that encourages enjoyment in movement and fitness.12

Education

He holds a degree from the University of Rhode Island's College of Business Administration.2

Michael DeVerna continues to influence the fitness tech landscape by leveraging his entrepreneurial experience to create engaging and effective fitness solutions.