Michael Cirillo

Michael Cirillo is the Chief Executive Officer of ARIA Inventory, a company specializing in intelligent inventory management solutions for car dealerships. He has held this position since January 2024, leading efforts to streamline inventory marketing and merchandising processes through innovative technology.14

Professional Background

• Current Role: As CEO of ARIA Inventory, Cirillo focuses on developing an automated response inventory assistant that simplifies the complexities of inventory management for automotive dealers. This tool aims to enhance efficiency and accuracy in managing vehicle inventories.23
• Previous Experience: Cirillo has extensive experience in the automotive marketing sector, having served as the CEO of FlexDealer since 2006. Under his leadership, FlexDealer evolved from a publishing company to a comprehensive digital marketing agency and software development firm tailored for car dealerships.15

Key Accomplishments

• Innovative Solutions: At ARIA, he has spearheaded the creation of a robust inventory management system that leverages artificial intelligence to assist dealers in optimizing their sales strategies and improving customer engagement.2
• Industry Influence: Cirillo is also involved with ASOTU (Automotive State of the Union) as Chief of Staff, where he contributes to discussions on industry trends and innovations.14

Personal Insights

Cirillo emphasizes the importance of building a dedicated team that is aligned with client needs and committed to continuous improvement. His leadership philosophy reflects lessons learned over 15 years in the industry, focusing on collaboration and innovation to drive business success.13