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Mike Carden
Sales Development at Gong
Professional Background
Michael Carden is a highly accomplished sales development expert with a rich history of working in various prominent roles across the music and technology industries. Currently, he is serving as a Senior Sales Development Representative at Gong, where he leverages cutting-edge technology to enhance the performance of sales teams and drive revenue growth. His journey at Gong began as a Sales Development Representative, where he honed his skills in lead generation and relationship-building, making significant contributions to the company and learning the intricacies of the sales process in a fast-paced environment.
Prior to his impactful tenure at Gong, Michael served as a Sales Manager at AEG Presents, one of the largest live entertainment companies. In this role, he managed sales operations and developed strategies to increase ticket sales and enhance customer experiences. His experience with AEG helped him understand the dynamics of the entertainment industry and provided him with a robust foundation in sales management.
Michael also has an extensive background in business development, having worked with organizations such as The Artist Group (T∆G) and VyRT, where he focused on building relationships and engaging potential clients in the entertainment sector. His entrepreneurial spirit shone through when he co-founded The Academy Is..., a project under Atlantic Records that blended music with innovative business strategies, creating distinct market opportunities in the music industry.
Education and Achievements
Throughout his career, Michael has exhibited a passion for growth and learning. His diverse experiences have equipped him with a unique set of skills three interrelated domains of sales, business development, and customer relationship management. He has successfully transitioned from being a business development novice to a senior sales representative, showcasing his adaptability and deep understanding of client needs.
Michael’s collaborative approach and exceptional communication skills have enabled him to build successful long-term relationships with clients and partners alike. His proactive nature, focus on results, and understanding of modern sales techniques have positioned him as an influential figure in each organization he has been a part of. Michael's rich career sets a high standard for his colleagues and inspires upcoming professionals in the industry.
Achievements
- Successfully advanced from Sales Development Representative to Senior Sales Development Representative at Gong, demonstrating commitment to excellence.
- Improved sales performance and achieved record ticket sales during his tenure at AEG Presents.
- Played a critical role in the launch and growth of The Academy Is..., contributing to its success in the music industry.
- Developed strategic partnerships at VyRT that enhanced the company's reputation in the digital entertainment space.
- Fostered strong client relationships at The Artist Group by understanding client needs and delivering tailored business solutions.