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Michael Booker
Founder at THE FRIDAY AGENCY LONDON
Michael Booker is the Founder of THE FRIDAY AGENCY LONDON, a company he established in July 2020.1 Based in London, England, his agency represents a collective of emerging, established, and global beauty, wellness, and lifestyle brands.1
Professional Experience
Before founding his own agency, Michael Booker had an extensive career in the beauty and luxury industries:
- Interim Communications Director at Tom Ford Beauty from October 2019 to July 20201
- Account Director at Karla Otto for 5 months in 20191
- Account Director at UP PUBLIC RELATIONS LIMITED from June 2018 to June 20191
He also held various positions at Monty PR, progressing from Junior Account Executive to Junior Account Director between 2011 and 2018.1
Education and Early Career
Michael Booker studied Fashion Journalism at the University for the Creative Arts from 2008 to 2011.1 During his studies, he gained experience through internships at DAZED Magazine and AnOther Magazine.1
Current Role
At THE FRIDAY AGENCY LONDON, Michael Booker works with a diverse portfolio of clients, including:
- Eighth Day
- Grown Alchemist
- Hadley Yates Salon
- Mirror Water
- Monday Haircare
- Seed
- Ultra Violette
- Vichy Laboratoires1
His agency focuses on representing beauty, wellness, and lifestyle brands, leveraging his extensive experience in the luxury and beauty sectors.
