Michael Biafore

Senior Vice President with extensive experience in product management

Michael Biafore is the Senior Vice President of Product Management at Equiniti U.S., a position he has held since September 2017. In this role, he leads product management for core client Shareholder Services platforms, focusing on margin and business growth. He has successfully managed significant upgrades and modernization of data platforms and client services within the Transfer Agent line of business. Notably, he turned around a struggling strategic initiative and launched Issuer Central, an ownership data platform that significantly increased client adoption and user engagement, yielding substantial annual savings for the company.

Before joining Equiniti, Biafore served as Vice President of Product Management and Marketing at RevTrax, where he led product and marketing strategies, driving significant revenue growth. He has also held roles at Quotient Technology Inc. and Sears Holdings Corporation, showcasing a strong background in product management and strategic leadership across various sectors.1

Highlights

Dec 14 · seniorexecutive.com

Lead a Better Annual Company Meeting in 2022 - Senior Executive

Experience

Senior Vice President Product Management at Equiniti U.S. (September 2017 - Present)

VP – Product Management & Marketing & Head of Strategic Clients at RevTrax (2014 - 2017); General Manager – Digital Coupon Products & Services at Quotient Technology Inc. (2010 - 2013); Divisional Vice President - Gift Card Product Management & President of SHC Promotions LLC at Sears Holdings Corporation (2007 - 2010); Vice President, Citi Partner Client Development at Citi (2004 - 2007); VP and Consulting Practice Leader, Product Research at MasterCard Advisors (2002 - 2004); Managing Director, U.S. Financial Services at DataMonitor (2001 - 2002); VP Product Strategy & Director, Performance Benchmarking at Gartner (1991 - 2001)