Mia Hatter-Woods

Mia Hatter-Woods, a seasoned Paid Media Manager, is driven by her passion for challenging the norms in consumer advertising. With a strong background in marketing and advertising, she excels in developing and implementing high-ROI campaigns for both B2C and B2B sectors. Specializing in integrated media advertising, Mia focuses on industries like entertainment, events, and automotive. She has successfully led the Paid Media Team, consolidating Programmatic and Social Media units into a cohesive powerhouse. Managing a substantial annual ad budget of over $6 million, Mia emphasizes strategic planning, process improvement, and team development. Her educational background includes a Bachelor of Arts in Communication with a Digital Media Concentration from The University of Texas at San Antonio. Mia's professional journey includes roles such as Senior Manager, Audience Activation - Programmatic at 360i, Paid Media Team Manager at Force Marketing, Lead Display and Video Marketing Specialist at Force Marketing, and more.