Melvin Wilson

Melvin Wilson, the esteemed founder of Solve Innovation Group, leverages over two decades of experience in merging marketing and technology to pioneer original and inventive solutions. He leads a team of strategists, makers, and consultants at Solve to empower startups for growth, craft value-driven scenarios for technology, and introduce outcome-focused innovation to the market.

Before establishing Solve, Melvin spearheaded strategy and research at IPG Media Lab, a global media think-tank under IPG. His notable contributions emphasized the significance of consumer behavior, location, and value in conjunction with algorithms and data in shaping media and technology products, leading to an anticipated annual revenue surge of $60 million for the organization.

Melvin's innovative spirit transcends boundaries, from collaborating with DC Comics to create a comic character promoting toothpaste at ComicCon to organizing a TEDx event in Harlem tailored for non-tech entrepreneurs. His passion lies in devising creative strategies that strike a balance between utility and value exchange, with a keen focus on fostering diverse funding sources for startups and maker communities to drive positive business and social impacts, securing over $6 million in funding for these endeavors over the past two years.

Throughout his career, Melvin has left a significant mark on numerous prominent brands like Bank of America, Mastercard, and Ford Motor Company. He has successfully brought tech brands and products like HSBC Direct, EZPass, and Microsoft SYNC to the market, showcasing his prowess in product development and brand management.

Beyond his professional commitments, Melvin plays pivotal roles as a board member and advisor for organizations such as UWG and Reset Digital, alongside mentoring at 212 Interactive and Marcus Graham Project. A sought-after speaker, Melvin has graced numerous platforms as a featured speaker and panelist on client-side digital marketing for notable companies like Scholastic, Colgate Palmolive, and Univision. His expertise has been recognized by renowned publications including Fast Company, Crain's New York, and eMarketer.

Melvin's educational background comprises a B.A. in Mass Media Arts with a focus on Advertising and P.R. from Hampton University, complemented by a Dual MBA specializing in Marketing and e-business from the University of Phoenix. His extensive experience spans leadership positions in various organizations, showcasing his diverse expertise in strategy, innovation, and digital marketing.