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Melissa Brest
Director of Creative Strategy at VidMob
Melissa Brest is a highly accomplished media professional with a strong background in video content strategy and execution. She is known for her expertise in developing data-driven creative strategies and implementing them to drive optimal results in video production and digital platforms. Melissa excels as a team leader, showcasing remarkable creativity and exceptional relationship-building skills. Her work ethic, integrity, and personal initiative have earned her recognition in the industry.
With a diverse skill set, Melissa is proficient in branded video content creation, digital video content distribution strategy, video production ideation and management, social media analytics and reporting, team management, and staff development. She also excels in consultative and needs-based selling, social video SEO and platform optimization, account management, client service, production budget management, employee retention, content localization, and holds a YouTube Audience Development Certification.
Melissa pursued her education in Mass Communications & Marketing, earning a B.A. from Miami University. Additionally, she attended Westover School to further enrich her knowledge and skills.
In her professional journey, Melissa has held key positions at renowned organizations, including Director of Creative Strategy at VidMob, Senior Account Strategist at VidMob, and various roles at Fullscreen Media such as Director of Video Strategy, Associate Director of Video Strategy, Senior Social Video Strategist, and Social Video Strategist at Video Labs. She has also served as Supervising Producer and Accounts Manager at Touchstorm, Video Project Coordinator in Customer Fulfillment at Touchstorm, Account Manager at IdeaWork Studios Inc, and in video and content production roles at Sony Music Entertainment and Mannic Media. Melissa's career started with internships and assistant roles at Sony Music Entertainment, contributing to her well-rounded experience in the media industry.